Dale Camera, vice president as well as partner of Lee and Associates-Irvine incorporated which is a commercial real estates company. He uses different marketing techniques as he specializes in acquisition as well as the disposition of different commercial lots and buildings on behalf of another party.
For his marketing strategy, he use Craigslist recently and realize that it’s one good way to find tenants. He posts ads on Craigslist as professionally looking as possible so he is not concerned about the certain image of a property when it’s posted on Craigslist. Usually, people perceive properties posted on Craigslist to be cheap or nothing grand but because of Dale Camera’s technique in his posting, this doesn’t post a threat whatsoever.
He said that posting on Craigslist is like an out of the box strategy. It’s not always common but it’s definitely a good tool to use. He believes that Craigslist offer great opportunities for marketing commercial real estates and it are going forward. Prospective buyers or tenants would usually check Craigslist too or they do other non-conventional methods to look for what they need.
Craigslist is a site that exists to help both buyers and sellers to achieve their goals and needs and it’s a great tool for businessmen as well. Dale Camera is just one of the many business professionals who use Craigslist regular to get better exposure for their marketing.
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